CAMPAIGN CONCEPT | ART DIRECTION | GRAPHIC DESIGN | TYPOGRAPHY | PHOTOGRAPHIC DIRECTION
INSIGHT INVESTMENT Insight was launched in an increasingly chaotic finanancial market. Our strategy was to create a campaign that provided a clear differential to a cynical and 'heard it all before' audience. I designed a campaign that used their brand identity to demonstrate their point of difference - their insights into the market that could deliver success in troubled times.
